You run a lead generation campaign on fb for a period of 10 days. 3 days gone by, you have spent a reasonable amount of money but didn’t get enough leads you want. You are wondering what has gone wrong. You wonder should you gather insights about meta ads techniques. So you want to track the following:
- In which platforms you got more leads
- In which placements your ads are shown
- Are they men/women
- What are their age
- From which regions
- In which time range
- From which creatives
You go to your ad manager but alas! There is no data to be shown!
Relax We got you! Now you can track and monitor all the above Information’s you need to track from the fb ads manager with a simple tweak by implementing advance meta ads techniques.
The simple but most powerful tweak is Breakdown
The 6 categories of breakdowns:
1.Demographics
2.Geography
3.Delivery
4.Action
5.Time
6.Dynamic Creative Element
- Platform Tracking: If you want to track from which platform you get most amount of lead, go to your ad manager, find Breakdown form there, then find platform and track your platform level data from there.
- Placement Tracking Follow the same process as above. Go to breakdown then select placement from the drop down menu
- Region Tracking So now you want to track from which region you are getting the leads,
So apply this advance meta ads techniques and that’s how you can track and monitor your campaign in a effective way and can edit or modify your campaign whenever it’s needed. You can also track
- Age
- Gender
- CTA
- Image
- Video
- Slideshow
- Time
- Country
- Time of the day
- Post reaction
So apply this advance meta ads techniques and that’s how you can track and monitor your campaign in a effective way and can edit or modify your campaign whenever it’s needed.